The plethora of modern day marketing channels has created multiple, yet isolated, pools of data that, individually, are insufficient to accurately steer your marketing operations to derive the maximum ROI and achieve optimal overall marketing effectiveness. Marketing Analytics gathers data from such isolated data pools, and gives you a consolidated view of your marketing efforts across all channels over a period of time, leading the way towards more effective decision-making and program execution.

Intellect Technologies Marketing Analytics team comprises of specialists in the fields of Big Data and Advanced Data Science —individuals who are well-versed in designing systems that “read between the bytes” to provide innovative market evaluation solutions to clients, for giving a stronger competitive edge to their marketing operations.

At  Intellect Technologies Marketing Analytics, our methodology involves entering into a long-term partnership with your in-house marketing team, with an eye for the big-picture, in order to conceive, design and develop the perfect, ongoing and sustainable, Marketing Analytics program for you.

We provide ongoing service and support, with our client-focused approach. We continue to evaluate our Marketing Analytics systems and programs to measure their effectiveness, and add improvements wherever necessary, to enhance performance and efficiency, and to minimize response time in today’s dynamic data environments.

Intellect Technologies Marketing Analytics services combine the best marketing principles with the latest BI Innovations , to help our clients analyze the past, evaluate the present, and more accurately predict and influence the future growth.